Brand Identities and Websites for female entrepreneurs

Academy of Healthy Nutrition

The Academy of Healthy Nutrition is a brand founded by Karolína Smutná, who has been working as a nutrition consultant, lecturer, trainer and also as an author for 12 years. Karolína decided to develop her Academy not only offline but also online. After consulting and completing a visual strategy, I created by using simple sans serif typography paired with a palette of natural greens and neutrals a brand identity, that is in complete harmony with the brand’s values. I also designed and built the brand’s website, which does not only clearly presents all information, results and references of the offered services to potential clients, but it also significantly simplifies their booking and the overall communication.